Hi, my name's Matt. I own a business that for over 20 years has made pop-up instant shelters. I'm married to Sarah, a primary school teacher and I have two daughters, Ellie and Olivia now 12 and 13.
One winter's evening in November 2013, my wife asked me if I could use our digital printers to print a back drop for the school's Christmas Nativity. This started my thought process and I had the idea of shrinking a pop-up marquee that could be used in the classroom.
I knew that in order for it to be popular it needed to be small, compact and multi-purpose and more important than anything it had to be fun and engaging for children. I started to look around at what was already available on the market and everything seemed either very basic or overly complicated to put together.
As I looked through catalogues and trawled the internet I found theme screens, role play areas, dark tents, puppet theatres but nothing that combined them all in a small compact pop up product.
Now, after lots of development, trials and feedback I am proud to launch the Discovery Dens. There are 11 teachers in my family in total and so it was probably destiny for me to launch a product designed for education. It's certainly been very useful to get some help and advice on the way.
I still have loads of other ideas and look forward to adding additional themes and products into the range soon.